About the CEO

Clutch By Tia Dash Tia Hobby Shantiyyah  TIA HOBBY

CLUTCH by Tia Dash (www.clutchbytiadash.com) founder Tia Hobby, raised in Dover, Delaware, is a self-taught seamstress who started a hand sewn bag and apparel business. Hobby began her college career attending Salisbury University in 2017 as a Marketing Major. During her Fall 2018 semester, she became acquainted with Professor Bill Burke, through her Honors professor, Lauren Hill.  With this connection, she was hired as an entrepreneurship consultant in the Innovation, Entrepreneurship and Economic Development Hub on campus. Upon entering Salisbury as an undergrad, Ms.Hobby knew that she wanted to begin her own business. While having interests in many fields including modeling, cooking, home decor, hair, public speaking on the importance of self love and self care, and many more fields, she found her heart to be with her love for sewing and styling others.

In the same year she founded Vanity Modeling Club, a club dedicated to self-development and self-expression of its members. Her and her members work diligently to build strong self confidence within each and every individual on their team. They are built on the principles of promoting healthy minds to increase healthy hearts and teach members that one cannot love anyone until they love the selves. She is also an active member of the Honors College, CEO Club, Black Student Union and a National member of NAACP. She and her organization were awarded both ‘Event of the Year’ and ‘Best New Club’ at the Golden Gull Awards.

As a junior in college, Tia decided to enter her business into the Student Entrepreneurship Competitions and was awarded $1,500 in cash and services for her business. She used the funding to secure a manufacturer and was able to turn her $1,500 winnings into $10,000 over the course of 6 months. This growth led to several networking opportunities such as participating in the SU President’s Inauguration, USM Board of Regents Meeting, Salisbury-Wicomico Economic Development Forum and even motivated her to enter into the Shore Hatchery Competition, where she was awarded $10,000 in funding.

In December, Tia was awarded office space in the Salisbury University Dave and Patsy Rommel Center for Entrepreneurship. As the first entrepreneur in the Center, she has already begun the new year with her second sold out release and doubling her Shore Hatchery winnings.

     Today, Tia still attends Salisbury University as a senior graduating in May 2021 and continuing to work diligently on making her business a success. She is a natural born business woman with high hopes for the future of CLUTCH. With today’s high end market of clothing and accessories consisting of mostly white men, Tia hopes to be a leading part of the change in this market.

     The social change that CLUTCH will aim to contribute to is adding variety to the race of those given the seats at the head of the table in the fashion industry, specific to luxury brands. She says that “When people think high end fashion, the first brands that come to mind are Prada, Louis Vuitton, Gucci, Fendi and many more establishments. The one thing that all of these businesses have in common aside from their inventory are the people who created them. Much of the fashion industry’s top brands are headed by white males and some females but never minority groups. Although minority groups do take up a percentage of the fashion world, their brands seem to stay within the small business retail range and I want to change this. Rihanna has recently entered the luxury brand field as an African American artist and she is an inspiration to me beginning my start-up in this industry.”


To further connect with Tia Hobby feel free to email her at shop.tia.dash@gmail.com or to connect with her on LinkedIn: https://www.linkedin.com/in/shantiyyah-hobby .